The NAMM trade show — also known as the musician’s candy store — is kicking off today out in Anaheim, which means that audio-focused press releases are starting to pour in. Headset and mic manufacturer Shure is beefing up its line with the introduction of three new models — a set of buds plus two cans. On the bud side, the SE 215 slots in predictably beneath the SE315 , offering a budget-friendly single driver in your choice of black or fancy translucent casing; it comes in at a retail price of $99, some $100 less than the SE315. Moving to cans, the SRH550DJ (pictured center) is — as the name implies — targeted at DJs with a “super-aural design” for full isolation and a 90-degree swiveling headband for flexible wearing positions; this one will set you back $99 on the store shelf. On the upscale side, the SRH940 is billed as a reference set with a premium padded headband, and you’ll pay for it: it’s $299 at retail. All three models will be available this spring; follow the break for the press releases. Continue reading Shure adds SE215 buds, cans for DJs and studios alike Shure adds SE215 buds, cans for DJs and studios alike originally appeared on Engadget on Thu, 13 Jan 2011 14:44:00 EDT. Please see our terms for use of feeds . Permalink