Leaked Windows Phone 7 ads challenge your phone head-to-head

Microsoft’s slowed the pace of Windows Phone 7 ads after saturating the airwaves at launch, but it looks like another campaign is about to begin — WinRumors has a leak of a new set of “Real Time Challenge” interactive web ads that challenge you to complete tasks using your phone against a WP7 device. Challenges include taking a photo and posting it to Facebook, checking Xbox achievements, getting directions, and telling meeting participants you’re running late. Not surprisingly, the WP7 device performs handily at everything — although we’re definitely wondering why you’d be checking Xbox achievements in a hurry while on the run. WinRumors also says that the “Your Phone” image is just a placeholder that will be filled in by other devices in the final ads, so we’ll see how MS decides to portray other platforms and their apps — there’s a lot of ways to do some of these things on Android and iOS devices. (And, sigh, we would note that “Update system software without fatal errors ” is not a listed activity.) In any event, it’s a clever ad idea — check the video below. [Thanks, Irv] Continue reading Leaked Windows Phone 7 ads challenge your phone head-to-head Leaked Windows Phone 7 ads challenge your phone head-to-head originally appeared on Engadget on Wed, 23 Feb 2011 16:41:00 EDT. Please see our terms for use of feeds . Permalink

Posted by on February 23, 2011. Filed under News, Tech. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry