KDDI’s ‘smARt’ television viewing concept links phones to consumerism at long last

Say you’re watching a cooking show on television and you see some ketchup. Tasty, right? Salivating? Need some ketchup right this second ? Look no further than KDDI’s “smARt” television viewing concept, which uses your phone as a tool to get more information on stuff you’re seeing on the boob tube in real time. Using an Android-powered Sharp IS01 to demonstrate, KDDI’s crack team of presenters showed some delicious-looking food on screen then captured it with the phone’s camera, which ultimately resulted in being redirected to a site where you could purchase a bottle of Hunt’s for

Posted by on October 8, 2010. Filed under News, Tech. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry