Google spends a few more million, picks up Widevine DRM software firm

Two acquisitions in as many days? Say it ain’t so! Prior to even unboxing Phonetic Arts , Google has now snapped up Seattle-based Widevine . Truth be told, you’re probably taking advantage of the company’s technology without even being aware of it — it’s used in over 250 million web connected HDTVs and streamers around the globe, and it’s primarily designed to thwart piracy attempts while enabling consumers to enjoy content on a wider array of devices. As these things tend to do, neither outfit is talking prices, but it’s fairly obvious why El Goog would want a firm like this in its portfolio. Moreover, it’s borderline comical that Viacom’s pushing an appeal in order to pit Google as an anti-studio, pro-piracy monster while it’s spending hard-earned cash on a DRM layer. At any rate, Google’s not getting into specific plans just yet, only stating its intentions to maintain Widevine’s agreements, provide support for existing and future clients as well as “building upon [the technology] to enhance both Widevine’s products and its own.” Google spends a few more million, picks up Widevine DRM software firm originally appeared on Engadget on Sun, 05 Dec 2010 13:20:00 EDT. Please see our terms for use of feeds . Permalink

Posted by on December 5, 2010. Filed under News, Tech. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry