Australia’s Anti-Smoking Idea: Very Boring Packages

Australia is pushing for a new tool in its quest to cut smoking rates: really boring cigarette packages. The government has announced legislation that would ban logos, colors, brand imagery, and promotional text, while mandating that all packages be olive green—determined in studies to be the least appealing color….

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Australia’s Anti-Smoking Idea: Very Boring Packages

Posted by on April 18, 2011. Filed under News, World News. You can follow any responses to this entry through the RSS 2.0. You can skip to the end and leave a response. Pinging is currently not allowed.