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Put Your Best Face Forward: Facebook Deemed an Accurate Personality Test for Employers

Want to analyze your employees’ personalities? Skip the Myers-Briggs Type Indicator and head straight to Facebook. A new study conducted at the University of Maryland found that Facebook profiles can reveal almost everything an employer might want to know about an applicant’s personality within 10% accuracy of a standard personality test. The researchers surveyed about

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With New Design, McDonald’s Aims to Be the New Starbucks

The fast-food chain is undertaking a gradual transformation to be less clownish, more coffee shop. By 2015, McDonald’s isn’t going to look like McDonald’s. It’ll look like Starbucks. Or at least, that’s the $1 billion plan. In a front-page story in Monday’s USA Today, the 56-year-old fast food chain’s stores are undergoing the most massive

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Ben & Jerry’s Lets You ‘Donate’ Your Extra Twitter Characters to Charity

Ice cream maker Ben & Jerry’s, famed for its scrumptious and unique flavors, is now spreading its sustainable ethos through a unique social media campaign by asking users to donate their spare Twitter characters in honor of World Fair Trade Day on May 14. Earlier this week, Ben & Jerry’s launched a Twitter application that

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Chloé Gets New Creative Director, Claire Waight Keller

The French design house confirmed one of fashion’s worst kept secrets Monday with the announcement of Hannah MacGibbon’s departure. (via NYT) Claire Waight Keller, who was most recently with Pringle of Scotland, will assume MacGibbon’s post on June 1. MacGibbon has been Chloé’s creative director since 2008 and with the company for 10 years. “I

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Working Moms or Stay-at-Home Moms: Who’s More Stressed?

Over the years there’s been a battle between the feminists and the neo-traditionalists. The former will tell you that staying at home causes depression; the latter will tell you that working causes moms too much stress. (via Healthland) But there’s no black or white answer, according to a new report Working Mothers, Stay-At-Home Mothers, and

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How Was Kate’s Royal Wedding Dress Kept a Secret?

Kate Middleton’s coveted wedding dress was one of the best kept international secrets since the assassination of bin Laden, joked Us Weekly editor Justin Ravitz on ABC News. So exactly how did Duchess Catherine prevent the designer and details from being leaked to fashion bloggers and WikiLeaks? Apparently, all it took was a couple of

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Will and Kate: Already Parents (to a Baby Penguin)

If you’re still looking for the perfect gift for the happy couple—we’re talking the new Duke and Duchess of Cambridge, of course—you got beat to the punch. By a penguin. The Chester Zoo gave the future King and Queen of England the chance to adopt a penguin as a wedding gift. While the cuddly—when talking

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Fashion Friday: Quasi-Racist Boots and More Style Scoop

NewsFeed’s Feifei Sun rounds up the brilliant and bizarre from this week in fashion. Boots to match your skin color. Well, light skin color, anyway. Prada’s Mary Jane leather boots ($1,500) come to just below the knee, but if you’re a woman of any color at all, we’re not sure these will be a good

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Lady Gaga’s ‘Judas’ Video Begs to Be Overanalyzed

The sexy and slightly sacrilegious new video from mother monster will not doubt set purists rankling, but look beyond her casting as Mary Magdalene, the biker outfits and torrid love triangle and “Judas” isn’t peddling cheap controversy. She’s moving in a new direction from her bluffin’ muffin,’ Poker Face days: Gaga’s going philosophical. And in

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Do Girl Scout Cookies Harm the Environment? Renegade Scouts Fight Against Palm Oil Ingredient

Girl Scout cookie lovers, beware. Because of palm oil, a key ingredient, those delicious and addictive treats may not be as innocent as they seem. Not only is the ingredient linked to child labor in Indonesia, but it also allegedly contributes to rainforest deforestation. But now two renegade girl scouts are lobbying the Girl Scouts

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