The Conservation Alliance is based on a very simple premise. It’s a dating service. Member businesses in the US outdoor industry donate money to the Alliance, who in the meantime have collated applications from grassroots conservation organizations. The donated monies are then matched with as many saving-wild-places type projects, as there is funds for. Protecting wild places protects not only natural habitat for flora and fauna, but also the arenas where these companies customers recreate. Everyone wins. And this year The Conservation Alliance expects to pass a milestone in that they’ll donate over $1 million… Read the full story on TreeHugger
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Conservation Alliance Expects to Donate $1 Million to Grassroots Enviro Groups
The Conservation Alliance is based on a very simple premise. It’s a dating service. Member businesses in the US outdoor industry donate money to the Alliance, who in the meantime have collated applications from grassroots conservation organizations. The donated monies are then matched with as many saving-wild-places type projects, as there is funds for. Protecting wild places protects not only natural habitat for flora and fauna, but also the arenas where these companies customers recreate. Everyone wins. And this year The Conservation Alliance expects to pass a milestone in that they’ll donate over $1 million… Read the full story on TreeHugger
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Conservation Alliance Expects to Donate $1 Million to Grassroots Enviro Groups