Microsoft licenses GeoVector’s augmented reality search for local guidance (video)

After the ho-hum AR demonstration of Windows Phone Mango, Microsoft appears to be stepping up its game by licensing a mature set of technologies from GeoVector, (a company previously known for its defunct World Surfer application). While the details remain elusive, Ballmer’s crew was granted a multi-year, non-exclusive right to use and abuse the pointing-based local search and augmented reality elements of GeoVector’s portfolio — surely capable of bringing Local Scout to the next level. While much of the technology relies on GPS and a compass for directional-based discovery, the licensor also holds intellectual property for object recognition (

Posted by on July 14, 2011. Filed under News, Tech. You can follow any responses to this entry through the RSS 2.0. You can skip to the end and leave a response. Pinging is currently not allowed.